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The 12 (or 45) Days of Cyber Monday—You Want Evidence?

Theodore Iacobuzio |

If consumers have decided that “Cyber Monday” is little more than a starting pistol for online Christmas shopping—your agent concluded in a recent blog post that it was time to retire the “Cyber Monday” wheeze – then merchants can’t be far behind.

Amazon now says Cyber Monday lasts seven days. “Cyber Monday Deals Week”? OK, sure. Whatever works.

Topics: Payments Strategy

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