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Adam Broitman

Adam Broitman

Adam Broitman
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Adam Broitman is VP of MasterCard's global digital marketing team, where he is tasked with overseeing social, mobile, local, and other digital channels across MasterCard's various regions around the world. Prior to joining MasterCard, Broitman served as chief creative strategist at Something Massive. He helped guide the company's overarching strategic and creative vision while helping deliver effective, cutting-edge solutions for Something Massive's clients. Mr. Broitman is based in Purchase, N.Y. and can be reached at

Recent Posts

The 5 Personas of Your Online Customers

Regardless of who you are or where you’re from, you share something in common with the rest of the world: When you go online, you shed your physical world identity and assume an alternate personality — one that is determined by your online needs, goals, digital sophistication, and information sharing awareness. The Digital Sharing and
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